Job Details
- Deadline: 20 August 2026
- Company: JobHub
- Location: Ghana
Job Description
Branding & Digital Marketing Officer
AI Energy Group
· Accra, Greater Accra
Full-time
Any experience
Posted 5 days ago
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Job Overview
Salary
Salary negotiable
Vacancies
1
Deadline
20 Aug 2026
Job Type
Location
Accra, Greater Accra
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Job Description
The Branding and Digital Marketing Officer will be responsible for developing and implementing branding, marketing, and digital communication strategies that enhance the organization's visibility, reputation, and market reach. The successful candidate will manage digital campaigns, content creation, social media platforms, and brand consistency across all communication channels.
Key Responsibilities
Branding and Corporate Identity
- Develop and implement branding strategies that align with organizational goals.
- Ensure consistency of the company's brand identity across all marketing and communication materials.
- Coordinate the design and production of promotional materials, including brochures, flyers, banners, and presentations.
- Monitor brand performance and recommend improvements to strengthen brand recognition.
Digital Marketing
- Develop and execute digital marketing campaigns across social media, email, websites, and other online platforms.
- Manage and grow the company's social media presence on platforms such as Facebook,, Instagram, X (Twitter), and YouTube.
- Create engaging content including graphics, videos, articles, and social media posts.
- Optimize digital campaigns using SEO and analytics tools to improve reach and engagement.
- Monitor website content and ensure timely updates.
Communication and Public Relations
- Develop content for newsletters, press releases, blogs, and corporate publications.
- Support corporate events, product launches, and promotional activities.
- Engage with online audiences and respond to inquiries professionally and promptly.
- Maintain positive relationships with media and external stakeholders.
Reporting and Analytics
- Track and analyze digital marketing performance metrics.
- Prepare monthly reports on campaign effectiveness, website traffic, social media engagement, and lead generation.
- Provide recommendations based on market research and digital trends.
Qualifications & Experience
Bachelor's degree in
Marketing, Communications
or a related field.
Minimum of
2–3 years' experience
in branding or digital marketing.
- Experience managing social media platforms and digital marketing campaigns.
- Demonstrated ability to create and execute successful marketing strategies.
Key Competencies
- Strong understanding of branding principles and digital marketing techniques.
Knowledge of graphic design software such as
Canva, Adobe Photoshop, Illustrator
or similar tools.
Experience with
Google Analytics, SEO, and social media advertising
.
- Strong creative thinking and content development skills.
How to Apply
Interested candidates who meet the requirements should submit
- CV
- Cover letter
- Portfolio or links to previous digital marketing and branding work
Application Email
[email protected]
Application Deadline
20 August 2026
Only shortlisted candidates will be contacted.
How to Apply
Application link: Apply for this job
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